Psychology Archives - Reilly Newman - Brand Strategy and Positioning

Americans spend $10 billion more on Mother’s Day than Father’s Day. What’s going on?

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Why So Many Brands Name Products For Montana

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The Hidden Message You Never Noticed on a Coca-Cola Bottle

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Meta (Facebook) shocks retail world with unexpected news

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McDonald's is killing its Starbucks and Dunkin' Competitor CosMc's

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38 Hidden Messages in Logos You See All the Time

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Tariff saga creates a meme war on social media, making it difficult for brands to ‘control the message’

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Beyond the sticker shock: How ultra-premium foods are reshaping shopper behavior

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Consumers are increasingly motivated by politics

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5 Key Signs You’re Wasting Money on Brand Loyalty Instead of Finding Better Deals

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