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The Physician of Position™

Kirkland's rebrands under new ownership at Beyond

June 19, 2025Branding,naming,Brand Strategy,rebrandBusiness,Brand Strategy


by reillynewman

Americans spend $10 billion more on Mother’s Day than Father’s Day. What’s going on?

June 15, 2025Behavioral Science,business,Psychology,retailBusiness,Psychology


by reillynewman

Why So Many Brands Name Products For Montana

June 8, 2025Brand Strategy,naming,PsychologyPsychology,Brand Strategy


by reillynewman

The Hidden Message You Never Noticed on a Coca-Cola Bottle

June 6, 2025Branding,Psychology,Brand StrategyPsychology,Brand Strategy


by reillynewman

Meta (Facebook) shocks retail world with unexpected news

June 2, 2025Behavioral Science,Brand Strategy,PsychologyBusiness,Brand Strategy,Behavioral Science


by reillynewman

McDonald's is killing its Starbucks and Dunkin' Competitor CosMc's

May 30, 2025Brand Strategy,Branding,PsychologyBrand Strategy


by reillynewman

Meet New Masculinity: Gen Z Men Fuel Beef Renaissance

May 19, 2025Brand Strategy,Behavioral ScienceBehavioral Science,Brand Strategy


by reillynewman

Customer Loyalty Starts With Consistency, Ends With Advocacy

May 13, 2025Brand Strategy,experience,Behavioral ScienceBehavioral Science,Brand Strategy


by reillynewman

38 Hidden Messages in Logos You See All the Time

May 5, 2025Branding,Psychology,Brand StrategyPsychology,Brand Strategy


by reillynewman

Tariff saga creates a meme war on social media, making it difficult for brands to ‘control the message’

April 18, 2025Psychology,Brand Strategy,PricingPsychology,Brand Strategy,Pricing


by reillynewman

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